Student talent, fashion

AMES, IA - A dreamlike stage, oversized needles and thread, moving silhouettes and one-of-a-kind student designs are all part of the 2010 Iowa State University Textiles and Clothing Fashion Show, "A Fashion Wonderland." Completely student-produced, the show will be held at 2 p.m. on Saturday, April 3, in Stephens Auditorium.

The 28th annual show captures designs from various categories including street wear, special occasion and menswear, along with complete collections and highlights them within the whimsical theme of the show. Over 100 garments walk the runway, with a separate exhibition for mounted entries prior to the show at 1 p.m.

Since 1982, Iowa State students have been displaying their technical design, sewing and creative skills through The Fashion Show. It is now the largest fashion show in Iowa with nearly sold-out crowds of 2,500 attendees, as well as one of the largest student-produced fashion shows in the country.

"This year's show will give an unexpected look into the design process. It will be whimsical from start to finish, allowing the audience to leave feeling like they can design a collection too," said Kim Anderson, an Iowa State senior who is assistant producer for the show.

To assist in the judging process of the student designers, The Fashion Show recruits the expertise of industry professionals. This year, the judges are Jerilyn Booth,technical designer for Kohl's; Roxanne Eklund, educator at Pratt Institute; Tricia Naden, product manager for Target Corp.; and Tina Wagner, color and print manager at Elie Tahari. Judging will take place Friday, March 12, with winners announced following the show.

Tickets can be purchased in advance at the Iowa State Center Ticket Office or http://www.ticketmaster.com/. Tickets are $16 for students/youth and $22 for adults, with a discount for groups of six adults or more.

Additional information on The Fashion Show is available online at:
http://www.aeshm.hs.iastate.edu/fashionshow/shows/2010.php