Innovation at Work: Spice startup finds help at Iowa State

Jennifer Knox first began making spices using a food dehydrator in a small apartment in Brooklyn, New York. After making $3,000 at a local food market, she realized that this could be a viable business. They called to company Saltlickers, and started to grow. But her husband Collin convinced her that she would have more space, and more resources, if they moved to company to Iowa. So they did. That's where Knox met up with the Small Business Development Center at Iowa State. According to Knox, that relationship with Iowa State and the SBDC is the reason Saltlickers is still around 10 years later. And it's just one of the resources Iowa State can offer innovators and entrepreneurs. For more information visit And to read of the stories in the Innovation at Work series, visit